Pop It Up Goa was co-founded by Natasha Parekh and Bhakti Hirani in 2016 with a simple yet powerful vision: creating a vibrant platform for small and medium entrepreneurs. From food and fashion to art, music, and entertainment, they celebrate the spirit of entrepreneurship while curating lively gatherings that reflect Goa’s cultural diversity.
Beyond Pop It Up, Natasha and Bhakti wear many hats. Natasha is co-owner of an imported crockery business Casa Macao while Bhakti is the co-founder of Ruffle Events, an events management company.
